Yesterday was a great day, I pulled up to Urban Sun to see the new banners I had designed and ordered lovingly hung in the windows. I was pretty excited about the new banners, not only because they looked great but because I was excited to see what kind of business they would bring in.
You might expect that a campaign like this would show some reward once you looked at your yearly sales side by side. Well folks, not this one! I was informed when I came inside that the staff would literally watch people walk by and see the banners turn heads. They already had had three new customers that were directly from seeing the banners and a couple new monthly contracts for Tanning! So in the first 2 days the banners nearly paid for themselves, not to mention the lifetime value of the new customers.
We have a few more big campaigns coming up so I’m very excited to see Urban Sun’s sales just go through the roof!
Daniel,
You totally delivered on this project! We’ve had so many positive comments on the banners. Positive is always great in an economic climate like the one we are currently experiencing. Money well spent. I can’t wait to dig into our next campaign…
Danielle